Earlier this year I spoke at the Online Marketing Rockstars conference in Hamburg, Germany.

I spoke in a Master Class and also on the Main Stage on the topics of Social Media and SEO.

I was interviewed by Internet Innovators (thank you!) and they recently posted the below video.

Hope you enjoy!

Here are the top 10 tips extracted from the video about Social Media Optimization:

1) Stop selling, start listening!

2) Engage and humanize!

3) Add tons and tons of value!

4) Build and share original content!

5) Share lots of pictures and video!

6) Be consistent!

7) Always be available!

8) Stay focused!

8) Stay focused!

10) Analyze and optimize your efforts!

social media optimization