(2010 PubCon Presentation) “Google Instant: Does SEO Require a Fresh Approach?”

After receiving multiple different requests I’ve decided to share the presentation I delivered last week at PubCon Las Vegas 2010 using slideshare.

Keep in mind that reading this PowerPoint doesn’t provide you with the true scope of my presentation, but it does provide some high level conclusions I draw about the impact of Google Instant on SEO.

Feel free to ask me any questions you may have.

This presentation is eighteen (18) slides in length and starts with a broad summary of the benefits of Google Instant.

Here is a TOC of each slide:

(1) Title / Author
(2) What is Google Instant?
(3) Benefits of Google Instant
(4) Fun Facts About Google Instant
(5) Fun Facts About Google Instant – cont –
(6) Myths of Google Instant
(7) Myths of Google Instant – cont –
(8) Evolution Transition Slide
(9) Evolution of Google
(10) Evolution of SEO
(11) Google Suggest to Google Instant
(12) Google Instant: The Commercial Bias
(13) Google Instant: Impact on Head versus Tail
(14) Google Instant: Local(ized) Search
(15) Google Instant: More Impressions, More Clicks, More Conversions….
(16) Google Instant: Do SEO’s Require a Fresh Approach?
(17) Google Instant: Do SEO’s Require a Fresh Approach? – cont –
(18) Thank you! Contact me slide.

Leave a Reply

  • (will not be published)